In 1984, the Sarajevo Diskoton Company released several LPs with the aim of promoting the Olympics, along with the works from the opus of Yugoslav composers. The design of the sleeves for these records was done by Nedim Bavčić. Along with Vanja Popović, who designed the costumes for the official opening and closing ceremonies of the Olympics, Selma Zukić Popović designed uniforms for the staff and supporting services. The professors of the Academy of Fine Arts in Sarajevo also contributed to the promotion of the 14^th WOG; with the support of several Sarajevo artists, they created a graphic portfolio titled "Sarajevo '84".

The introduction for the portfolio was written by Prof. Ljubomir Perčinlić (Dean), while professors Josip Alebić, Radmila Jovandić, Alija Kučukalić, Ratko Lalić, Esad Muftić, Sead Musić, Salim Obralić, Nusret Pašić, Ljubomir Perčinlić, Radoslav Tadić, Emira Turnadžić, and Milivoj Unković presented their works therein.

The portfolio contains twenty-eight 70x50 cm graphics, produced in the screen-printing technique. The portfolio was printed by Hasan Čakar.

The editions produced as a reflection of the Olympic spirit "In the Sign of Sarajevo" (16) and "Hvala Sarajevo" were visually designed by Mladen Kolobarić.